Why does the winter season in packaging start in summer?
The beginning of July is associated by many people mainly with holidays, vacations and a calmer pace of work. However, in the cosmetics, chemical and home care industries, it is also a very important planning period. This is the time to start thinking about products that will go on sale in autumn or winter. Although Christmas may still seem far away from the consumer’s perspective, from the perspective of production, special orders and logistics, a few months can pass very quickly.
Seasonal collections, limited fragrance series, gift sets or products designed for winter skincare require proper advance planning. Before a product goes into production, many stages need to be taken into account, and each of them matters if the final solution is to be consistent with the brand image, functional and ready on time.
That is why summer is a good time to calmly analyse packaging needs for the winter season. It provides space to refine details, avoid time pressure and gain greater flexibility in choosing the right solutions. In the case of Christmas collections, packaging often plays an even more important role than usual. It not only protects the product and makes application easier, but also creates the first impression, strengthens the character of a limited series and influences the perception of the entire gift set.
Packaging as part of the seasonal brand story
Christmas products often have a more emotional character. They may be associated with warmth, care, a cosy home atmosphere or an elegant gift. In such seasonal projects, it is worth making sure that the packaging is not accidental. If a brand is preparing a special collection, every element should support its character. Colour, surface finish, type of applicator or decoration method can emphasise the seasonality of the product, its quality and positioning. This is particularly important in the case of gift sets, where the customer often evaluates the whole set at first glance.
Personalisation of packaging for special orders
For products made to special order, it is worth considering personalisation. This solution makes it possible to adapt the packaging to the brand’s visual identity, a specific product line or a limited collection. There are many possibilities, and each of them creates a different visual and marketing effect.
One of the most commonly chosen solutions is colouring packaging elements according to the Pantone colour palette. This allows the colour to be precisely matched to the brand style, label, carton box or the entire concept of the collection. Importantly, different parts of the product can be produced in different colours. Another interesting option is a matt spray finish. It gives the surface a more subtle and elegant character. This effect works well for premium products, winter skincare lines and minimalist projects where the impression of quality and modernity is important.
For brands that want to emphasise a more decorative or gift-like character of the product, hot stamping can be a good choice. Hot stamping makes it possible to apply a small graphic detail in a metallic colour to the packaging. It attracts attention, gives the packaging a refined look and fits well with the aesthetics of Christmas collections. UV plating, on the other hand, makes it possible to achieve a high-gloss finish with a more expressive and decorative character. This solution can work well where a brand wants to create packaging that is eye-catching, modern and easily noticeable on the shelf.
A pearl effect is another possibility that gives packaging a more subtle and elegant character. A delicate shine with shimmering particles makes the surface look light and decorative, while still remaining aesthetic and unobtrusive.
It is also worth knowing that the dip tube length can be adjusted to a specific bottle. This is a technical detail that is often not visible at first glance, but it has great importance for the functionality of the finished product. A properly selected dip tube length supports correct application and makes it easier to use the contents of the packaging.
Which solutions can work well for the winter season?
For body mists, room sprays and other fragrance or refreshing sprays, mist sprayers are a very effective solution. Polpak Packaging offers options for 18, 20, 24 and 28 thread, which means they can be matched both to smaller formats, such as miniatures, samples and gift products, as well as to larger bottle capacities. This is particularly important for seasonal collections, where a brand may want to prepare both a full-size product and a smaller version for a gift set.
A mist sprayers should be selected not only in terms of appearance, but also according to the method of application and the characteristics of the medium itself. For mists, even spray distribution, light application and user comfort are especially important. At Polpak Packaging, we support customers in this process by helping them choose the solution that best matches the properties of the product and the project requirements. We advise which closure will work best in practice so that the final product is aesthetic, functional and convenient for everyday use. It is often the method of application that influences the user’s first impression and determines whether the product is perceived as high quality.
For products such as body lotions, milks, emulsions or lightweight skincare products, lotion pumps play a very important role. The offer includes models with different shapes, finishes and application parameters. From the user’s perspective, easy, safe and clean application is key. A well-selected lotion pump helps control the amount of product and supports clean and convenient use.
For lotions and body care products, it is worth paying attention to the dosage. A lightweight product for frequent use will have different requirements than a richer lotion that should be applied in a larger amount. A properly selected dose affects user comfort, product efficiency and the overall impression of quality. It is one of those parameters that may seem purely technical at first, but in practice has a significant impact on the end customer’s experience.
For the winter season, it is also worth considering airless packaging. These are elegant, modern and very hygienic solutions, as they operate in an airless system. Limiting the formula’s contact with air helps protect it better and increases user comfort. Airless packaging works well, among others, for face serums, creams, emulsions, regenerating products, eye care products and more advanced skincare formulas. Its aesthetics fit well with premium products, while also meeting consumer expectations regarding hygiene and convenient application.
All models and detailed specifications of the available solutions can be found in our online catalog: PRODUCT CATALOG
Why is it worth planning in advance?
It is important to remember that the entire process includes several important stages that require the right amount of time and coordination. Logistics and quality control are also part of the process and play an important role. At Polpak Packaging, every customer order is checked by a dedicated quality control department. We verify whether the products are consistent with the order and whether they meet quality requirements.
Planning in advance helps avoid situations in which decisions have to be made under time pressure. It makes it possible to calmly compare options, refine details and better match the packaging to the character of the product. In the case of the Christmas season, this is particularly important because the sales window is limited. If a product is to reach the market at the right time, preparations should begin early enough.
Summer is therefore a good time for strategic purchasing decisions. If a brand is planning a winter collection, a limited edition, gift sets or products created with Christmas sales in mind, July is the right moment to start discussing packaging.
If your company is planning to launch products during the winter season, we invite you to contact our specialists. At Polpak Packaging, we support customers as an experienced partner combining market knowledge with a practical approach to design, functionality and technical packaging adjustment.
Ask for an offer:
biuro@polpak.pl
+48 22 752 34 23
Other
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All business branches and almost all people are in one way or another affected by the outbreak of the pandemic. Market analysts, psychologists and other experts prepare studies or speculations as to what and how has changed, how bad it is and how worse it is going to get.
Although at first glance the above motto may be a little baffling and one could wonder: 'What does that have to do with the price of tea in China?', there exists a deep connection between production and recycling.
Reduction of waste has long been a hot topic, discussed not only by the environmental organizations, but also politicians all over the world. The issue covers already existing waste, waste that is being introduced to the market, as well as future waste generation. Laws, directives and restrictions shed light on the problem and force entrepreneurs to take preventive measures in order to reduce to minimum the landfill sites that are scattered al
Over the centuries of the human existence on Earth, people’s needs have steadily increased. In ancient times, a fireplace, own cave, a piece of leather as clothing and hunting for wild animals was enough to survive. However, increased appetite, the desire for comfort and the need for an easier life were an impulse for ongoing improvements.
The very first and important stage of the recycling process is sorting waste at home. But what happens later?
Where does the waste end up and how does a PET bottle transform into a fleece sweatshirt?
The “zero waste” philosophy has recently gained great popularity. More and more followers try to live by its rules. We don’t fall behind either – we’ve already written about its multidimensionality and the fact that “zero waste” is not only about groceries and not wasting food, to which it is very often reduced. If it’s called a “philosophy”, it should apply to wider aspects of life and general lifestyle.
We often bring up the subject of ecology, sustainability, as well as care and respect for our planet. When we started introducing products made from plastic to the market, we took upon the responsibility to inform our customers and end-consumers how to deal with the packaging after use, once our products become waste.
May these Easter holidays fill your hearts with hope, faith and joy.
We wish you good health, peace and optimistic views on the future.
All the best,
Polpak Packaging Team
Aluminium can be processed an infinite number of times!
Aluminium is lightweight, which means it’s cheaper to transport!
Aluminium is solid and elegant, boosting edgy or vintage look!
Have a look at our 10 to 350 ml jars!
Starting on Monday, March 16th, we are joining the #StayHome campaign.
We are switching to remote working mode.
We will meet on 24-25 June at EXPO XXI centre in Warsaw!
We should always plan our holiday trips ahead. Not only our destination, but also items that we want to take with us!
In 2018 the Polish Ministry of Environment launched the electronic database on waste. The aim of the register is to control waste introduced to the market, its circulation and disposal.
POLPAK Sp. z o.o.
Kabrioletu 4
03-117 Warsaw
Poland
The new year is associated with new resolutions, plans and dreams that we wish to fulfil with a new beginning. Sadly, according to the statistics most of these exciting promises go up in flames already mid-January.
Even though December is the last month of the year, devoted to important summary of the past twelve months, it is also a promising beginning of the upcoming year. During this time international analytic companies publish the results of their research and set new trends for 2020.
Twisted!
According to the Internet wisdom “simple solutions are the simplest”. We truly believe it and our offer reflects it. We care for our customers, hence instead of complicating their decision-making process, we try to simplify it. Sometimes less is more and a narrow selection of the finest products is the key to success. Our long experience and sales analysis show that three types of bottle caps for white co
Light as a feather!
What comes to our minds when we think of chocolate mousse, meringue or Marshmallows? Lightness and treat for the palate. But foamy texture is not only desired in the kitchen – we also love it in cosmetics.
Meet the airless packaging and its magic!
No air, full functionality!
Not long ago we described essential functions of a packaging. It should mainly protect the cosmetic product, provide easy application, be appealing to the eye and eco-friendly.
ATTENTION!
The annual factory closedown is close by!
Special order products with longer lead times!
The turn of September and October was a very intense time since we visited the industry trade fairs in the country and abroad.
Autumn is for us the beginning of a new season that we’ve been diligently preparing for for a few months now. We’ve observed the market and analysed orders made by our customers. Therefore, we’ve decided to add 9 new products to our standard, permanent distribution.
Our favourite subject is of course… packaging.
It’s our passion, job, reality and entertainment.
From dusk till dawn our Polpak team members dose, pack, send packaging and receive new inventory. We send e-mails, make phone calls and gossip about one thing only.
Total look, also known as mono look, is a timeless elegance. It applies not only to clothing or interior design elements in mono-colours, but also to cosmetic packaging. Monochromatic designs are chic and tasteful, no matter the trends or passing fads.
Dressing tables full of multicoloured bottles, dispensers, sprayers or jars may be charming, but to truly bring out elegance, they should match the interior.
The beginning of the year brought new recycling rules – what used to be three different recycling receptacles have now become six.
According to a survey conducted by Kantar TNS on behalf of the ProKarton Foundation, Poles are paying less attention to sorting waste.
For many of us summer is the most beautiful season. High temperatures, long days and sunny mornings power us up and boost us with energy for action. Vitamin D, the sunshine vitamin, charges our batteries for the rest of the year.
Every year in June we join the CosmeticBusiness trade fair in Munich and present our products to the industry members from the Western Europe.
We are living in a time when information appears in an instant and it circles the world even faster. We are flooded by news coming from each and every direction, some of which is so-called 'fake news', i.e. untrue information, the purpose of which is to be sensational, cause outrage, controversy or generate traffic to the website on which it was published. It is up to us to separate truth from falsehood, because official refutation either does
Let‘s meet us on CosmeticBusiness - International trade fair of cosmetics supplying industry in Munich, Germany.
This spring trade fair in Warsaw is an opportunity every year to meet our regular customers, to get to know new companies and to establish interesting business contacts. It gives us an opportunity to present our new products and the entire spectrum of ways in which they can be modified, something that is of vital importance to us!
Let’s meet at the trade show in Warsaw!
On 2nd and 3rd April, the Warsaw exhibition and trade centre EXPO XXI is hosting another annual Packaging Innovations event. Our team will be waiting for you in the Green Hall at stand A11.
Another spring is around the corner, and we are all taking off our heavy clothes to be able to enjoy the sun, which is getting warmer every day.
Does all packaging have the chance of a second life?
We would like to thank all our Clients and Partners for their trust and we sincerely wish you a happy Christmas with your family.
In response to the countless discussions and books that address the present condition of our natural environment, all kinds of measures and solutions that address the problem are proposed, some of which do not even require much effort and can be implemented by just about anyone.
Minimalist lifestyle: what does zero waste mean?
The pollution of our oceans, seas, rivers and forests is a topic that each of us encounters daily. Despite how much the issue is discussed, the countless conversations and conferences on it, it is still difficult to deal with it effectively. So, it is worth stressing how crucial it is that absolutely every single inhabitant of our planet is committed to tackling it. The every day choices and decisions of each individual not only have specific
Autumn is always a busy time in the packaging business, with numerous industry events to attend. This year is no different. Those interested in cosmetics packaging products and closures are in for a treat with a number of important events, where they will be able to see the latest and the most innovative developments in the field
A major part of it is plastic and unfortunately a lot of it is still stored in landfills. Recycling and ecology are recently one of the main topics discussed internationally, primarily because of the fact that waste production is a growing issue. How does that all relate to packaging products? Has the present situation been caused by plastics as such, or is the consumers' missing awareness to blame?
Packaging products suitable for pharmacy shelves
Protection, safety, hygiene of application – these are the essential features of a good packaging product
“Fine feathers make fine birds”, or fashion and trends in packaging design.
Have you checked out the new products in our permanent range yet?
Polpak Packaging invites you to CosmeticBusiness 2018!
Thank you for participating in Packaging Innovations fair!
Airless packaging solutions for special assignments.
We would like to invite you to the Packaging Innovations International Trade Show.
Airless packaging – calculating the print area.
We are expanding the range of products available on stock.
How to measure the dip tube length with a ruler – quickly and simply.
From the series: A little „know-how” – How to choose an optimum dosing mechanism for the product?
Big possibilities of a small packaging closure.
A little bit of 'know-how' - What kind of tube should be used in packaging?
Interesting application of closures and packaging in food industry.
Already in the second half of October new products will appear in regular distribution in Polpak Packaging. This time we are offering you two new models of trigger sprayers and one model of foam sprayer.
Danish Beauty Award 2017 - packaging and cosmetics nominated for an award!!!
Made for each other – how to choose the packaging for a cosmetic product?
Natural, ecological and innovative cosmetics – current trend in cosmetic industry.
Thank you for visiting Polpak Packaging at the Cosmetic Business fair!
New products from Polpak Packaging on Cosmetic Business fair 2017!